Business Innovators with Wendy
Business Innovators with Wendy
What makes one business fail and another soar? Find out by tuning into Business Innovators hosted by Executive Coach and Award Winning Author, Wendy Hanson.
Station feed:  Created by: Wendy Hanson |
Created on: 06 Mar 2012 Language: English |
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Making Money In Your Jammies - Apr 04,2012 (6.54MB; download) -- Would you like to have a business where you can generate revenue no matter where you are in the world - or maybe even just at home in your jammies? If so, then youll want to listen to Rebecca Morgan, CSP, CMC as she explains how you can craft "jammies income" from your knowledge and skills. Rebecca is a bestselling author of 25 books, an Oprah guest, international media resource, professional speaker, consultant and coach. She runs 3 businesses and a non-profit from wherever she happens to be in the world. So take a listen and learn how you, too, can manifest "jammies income."Rebecca Morgan | work from home | telecommuting | self-employment | entrepreneur Selected by: Wendy Hanson [ stations ], Thu, 05 Apr 2012 10:23:08 PDT
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Business Lesson: Listening to Consumers (6.99MB; download) -- Join Wendy Hanson as she interviews the GM of MapQuest. After a long legacy--listen to how MapQuest is continually growing and changing and creating opportunities for small business. Christian Dwyer will share of the tools and possibilities to use MapQuest to grow your biz. Hear how mobile is changing the MapQuest biz. Selected by: Wendy Hanson [ stations ], Tue, 06 Mar 2012 11:03:06 PST
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Increase Sales:Get Out of Your Own Way (6.88MB; download) -- Join me as I talk with Beatrice Stonebanks of Stonebanks Sales Management. Beatrice has unique insights about sales to help sales teams and to help business owners who don’t like selling! You will leave with next actions and inspiration.
Beatrice explains why sales in the 21st century are no longer about aggression and tenacity; they're now about the customer and the fit. If you want to increase sales now, listen to Beatrice explain how to have your clients sell themselves. She’ll walk you through an easy exercise to create your companies Unique Selling Proposition, USP. She’ll share an easy way to identify what an Ideal Client is for your company; and since follow-up is everything, she will tell you how to track them in a funnel spreadsheet so nothing falls through the cracks from cold call to signed contract. Selected by: Wendy Hanson [ stations ], Tue, 06 Mar 2012 11:02:16 PST
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Business Impact: Charisma and Effective Communication (6.92MB; download) -- My fabulous guest is Eva Kihlstrom from Stockholm, Sweden. Eva is an author, journalist and professor who has spent years studying what makes people charismatic.
We will review examples of Martin Luther King and other charismatic leaders as Eva guides us to build our strengths in this area and how to get through with our innovative ideas. She will share ome ways you can be more effective uses pauses, metaphors, composing and delivering speeches.
Eva is the author of two books written in Swedish; "CharismaCode" and "Everyone can make a Speech".
Selected by: Wendy Hanson [ stations ], Tue, 06 Mar 2012 11:01:08 PST
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What’s makes a really successful startup? (6.89MB; download) -- Join me in welcoming Andrea Zurek- a real Business Innovator. Andrea has been named one of the to 25 tech angels by Businessweek and one the the 25 Influential Business Women in San Francisco/Silicon Vally You Should Follow on Twitter 2010. She’s an Angel Investor at Plug and Play Tech Center and a Board Member at Sand Hill Angels. Andrea is a Founding Partner at XG Ventures, an angel investment company. We will talk about start-ups, women investors in tech and what are the levers for success. Selected by: Wendy Hanson [ stations ], Tue, 06 Mar 2012 11:00:09 PST
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Using Sex to Sell (6.90MB; download) -- If you listened to our last show with Beatrice Stonebanks called "Increase Sales: Get Out Of Your Own Way," then you know that she totally rocked the house on that interview. Over 450 people downloaded that podcast! That's why we're so excited to have her back for part 2 called "Using Sex to Sell."
It's a known fact, sex in advertising increases recall by an average of 70%! Sex is the largest demographic in the world, learn how to use your sex naturally, to close sales and increase ROI. In this interview Beatrice will talk about how to identify what's needed to close a man or a woman, in any instance, for any product. You will learn to isolate what's missing in your sales pitch, and how to use your sex to bring it to the forefront so your prospects sell themselves. Use the largest demographic in the world to your advantage; let sex help increase your sales in 2012. Selected by: Wendy Hanson [ stations ], Tue, 06 Mar 2012 10:58:51 PST
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Strategies for Successful Women in the Workplace (6.99MB; download) -- In today's business, we need more opportunities for women to take a seat at the decison making table. In corporations- we need to develop a business culture that is family-friendly.
My terrific guest is Megan Alpert, long tme sales person at MapQuest. We will discuss how Megan has been able to balance her demanding job in sales with her growing family. Megan has a passion for business and we'll talk about ideas for workplace strategies around doing it all.
Selected by: Wendy Hanson [ stations ], Tue, 06 Mar 2012 10:56:31 PST
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What It's Like to Teach Business Planning to Women in Africa (6.90MB; download) -- Join Wendy Hanson as she interviews Dr. Erin Wilkinson, Marketing Professor at Johnson and Wales University about what it is like to teach business planning to women in Africa. Share in the journey as Erin goes back to Tanzania on a Fulbright Scholarship to teach and do research on micro-enterprise development in an effort to create opportunities for small businesses to become sustainable. Photo Credits: Klaus HartungDr Erin Wilkinson | Johnson and Wales University | Fulbright Scholarship | micro-enterprise development | small business Selected by: Wendy Hanson [ stations ], Tue, 06 Mar 2012 10:40:04 PST
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